Our product is built on research

Everything we do starts with knowing our users – so we’re committed to continued, in-depth research to help us understand their motivations. We have our own research teams and we work with world-class behavioural science experts to get the benefit of their findings too.

Our Interactive User Persona

If you have conducted any user research yourself, I am sure you are very familiar with the persona. For those of you who are unfamiliar with personas, they can be a [...]

Finding new ways to motivate

According to a recent study, poor lifestyle choices made by employees cost British companies around £58 billion a year in lost productivity. That’s huge! But how can [...]

Apollo – from idea to reality

Tictrac users have the freedom to explore our full platform, choosing the action plans they want to join, the challenges they want to pursue and the articles they read [...]

Declaring war on diabetes

Chronic health conditions are on the rise across the globe and Singapore is no exception. Particularly alarmed at the increase in diabetes, the Singapore government [...]

Why research matters

Research plays a huge role at Tictrac. Let’s look at how it runs through our core values and how we use it to help our users change their lives for the better.

Want to get involved?

If you want to contribute to our research or share your own, we’d love to hear from you.